Go to any site of a major brand and you’ll see a pop-up and not just one. You will also notice that pop-ups appear in different parts of the site: center, top or bottom, left or right. Why?
Of course, there are no strict instructions for placing pop-ups, this is not Ikea. Show them wherever you want. The effective location of the pop-up depends on the structure of the site, the design, and the text of the message.
Pop-up in the center of the screen is the most effective option to attract the user’s attention. Of course, the pop-up that covers the main information on the screen is annoying. But only if it doesn’t carry any benefits for the client.
The center location is suitable for:
The location of the pop-up at the top or bottom of the screen is a humane and compromised option. Your advertisement or special offer remains visible, but the pop-up doesn’t prevent the client from navigating the site.
With this pop-up you can:
The lateral arrangement of pop-ups is also very popular. Most often the pop-up is placed on the right, because most users are right-handed, and the mouse cursor is on the right. This makes it easier for the user to respond to the message that appears.
Not sure which pop-up to choose? Test different patterns and locations. The main thing is not to overdo it with their number. If you have any doubts or questions, please contact our experts at firstname.lastname@example.org
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